I try to keep current stats on all areas of social media and last week I updated a social media handout I give at my presentations and seminars. Three areas I just updated were the number of blogs worldwide, the continued growth of online video, and Facebook stats. Here are the updated stats:
Worldwide Blog Growth (source: Technorati)
- January 2004 ñ less than 2 million blogs
- January 2005 ñ 6 million
- July 2005 ñ 12 million
- January 2006 ñ 24 million
- July 2006 ñ 50 million
- March 2007 ñ 70 million
- December 2007 ñ 100 million
- February 2008 ñ 112 million
- September 2008 ñ 133 million
Online Video Continues Growth (source: ComScore)
- Total number of online videos viewed in March, 2007 : 7.1 billion
- Total number of online videos viewed in March, 2008 : 11.5 billion
- Total number of online videos viewed in November, 2008 : 12.7 billion
- The average online video view in March, 2008, was 2.8 minutes.
- The average online video view in November, 2008, was 3.1 minutes.
- In March, 2008, 74% of Internet users were watching online video regularly.
- In November, 2008, 77% of Internet users were watching online video regularly.
Facebook (source: Facebook)
- Facebook has more than 115 million active users.
- People of all ages use Facebook in more than 35 different languages and 170 countries and territories.
- More than 70% of Facebook users are outside the U.S. and almost half are using Facebook every day.